Here's our 12-point marketing plan to effectively market your property and attract potential buyers.
Step 1:
Property Assessment & Preparation
We start by conducting a thorough assessment of your property’s condition and features.
Our team provides recommendations for any necessary repairs, upgrades, or staging to enhance your home’s appeal.
We’ll also help you identify the type of buyers who are most likely to be interested in your property. We’ll consider demographics, lifestyle, income, and preferences.
Step 2:
Competitive Market Analysis
We perform a detailed analysis of the local real estate market to determine the optimal listing price.
Our goal is to price your home competitively while maximizing its value in the current market.
Step 3:
Professional Photography and Virtual Tours
We arrange for professional photography and, if applicable, virtual tours to showcase your property’s best features.
High-quality visuals create a strong first impression and attract more potential buyers.
Step 4:
Strategic Listing Creation
Our team creates a compelling property listing that highlights your home’s unique selling points and features.
We craft a captivating description to engage potential buyers and generate interest.
The informative property description will highlight the key features, benefits, and unique selling points of the property.
Step 5:
Extensive Online Exposure
We list your property on prominent real estate websites and platforms (MLS), ensuring maximum online visibility.
Our marketing strategy includes targeted ads to reach potential buyers actively searching for properties like yours.
We’ll ensure the listing includes all relevant details, professional photos, and contact information.
Step 6:
Property Website
We’ll develop a dedicated webpage for your property, which will include detailed information, a photo gallery, virtual tours, and contact details.
This will provide a centralized source for interested buyers to learn more about your property.
Step 7:
Maximum Exposure
--- Social Media Promotion
We leverage social media platforms to promote your property using engaging content, images, and videos.
This strategy helps us tap into a wider audience and generate more inquiries.
--- Video Marketing
We’ll create video content to showcase the property’s interior and exterior, surrounding neighborhood, and local amenities.
Video tours can provide a more immersive experience for potential buyers.
--- Email Marketing
We send out email campaigns to our network of agents and potential buyers who have shown interest in similar properties.
These emails include visually appealing content and a clear call-to-action to schedule a viewing.
--- Print Marketing
We design and distribute high-quality print materials such as brochures, flyers, and postcards.
These materials can be placed in local businesses, community centers, and real estate offices.
Step 8:
Open Houses
We organize open houses and private tours to attract a larger pool of potential buyers and to allow potential buyers to experience your home in person.
We’ll assist with making the property ready for viewing.
These events create a personal connection and help buyers visualize themselves living in the space.
And we’ll bring the refreshments and provide information packets for visitors.
Step 9:
Networking & Outreach
Our extensive network of real estate professionals, colleagues, and potential buyers is leveraged to spread the word about your property.
Word-of-mouth recommendations can lead to quicker sales and favorable offers.
Step 10:
Updates & Communication
We promptly follow-up with inquiries and leads.
We provide you with regular updates on the marketing progress, including inquiries, showings, and feedback from potential buyers.
This ensures you’re always informed about the status of your property’s sale.
Step 11:
Skilled Negotiation
Our experienced negotiation team works to secure the best possible offers from interested buyers.
We aim to achieve a sale price that reflects the true value of your property.
Step 12:
Expert Closing Process & Successful Sale
Our experienced negotiation team works to secure the best possible offers from interested buyers.
We aim to achieve a sale price that reflects the true value of your property.
We guide you through the complex closing process, ensuring all necessary paperwork is completed accurately and on time.
Our team addresses any concerns or questions that may arise during this stage.
Throughout each step of this process, we are dedicated to putting your needs and goals first. Our team's experience, market knowledge, and commitment to excellence ensure that you achieve the highest value for your home.
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Fee Structure
Full Service
— 6% fee*
- Optimized listing with detailed description
- Marketed on MLS with exposure on 50+ real estate websites
- Property Photography
- Open House
- Professionally designed listing flyers
- Utility Concierge Transfer Service
* Commission is 5% if we find the Buyer
Most Popular!
Ultimate Service — 7.5% fee*
- Everything in Full Service plus …
- HD Quality Photography
- Interactive Virtual Tour
- Neighborhood Video Tour
- Custom Property website with custom domain
- Targeted Facebook Ads
- One-Hour Professional Staging Consultation
- Virtual Staging (if needed)
Black Service
— 9% fee*
- Everything in Ultimate Service plus…
- Professional staging
- Drone/Aerial Photography
- Just Listed Direct Mailers
- Expanded Targeted Ad Budget
* Commission is 8% if we find the Buyer
March Real Estate Group
hello@marchregroup.com | (770) 462-5422
